I don’t always wake up on time.

I don’t always get a chance to find my own focus.

I don’t always feel ready to carpe diem.

I don’t always have a great day.

I don’t always feel energized and motivated to do my work.

I know I’m not the only one in this, so my only hope with this piece is finding solace with others who feel this too.

The perfect day doesn’t exist.

Over It

A short but important creative pledge that says the deal with perfection is done, and we’re over taking any form of self-criticism as a valid reason to break momentum:

Perfect is a lie, which is why we won’t listen to its calls for attention.

Instead we’ll look for answers to who it’s for, and create for them.

The voice in our heads will always be there telling us that it’s not good enough, not cool enough, or not up to par with the others. 

It’s our job as creatives to tame that dishonest voice, because when we listen to the voice is entirely in our control.

This is about breaking up with perfection, and making a jump to another side where practice is the goal instead.

Here’s to making progress our north star.

The Perfect Rule

We don’t need to look for perfection, but that doesn’t mean putting out unthoughtful work.

Looking for perfection is a cheap way out to never get things done, because everybody knows that nothing is ever perfect.

Instead we can look at the minimum. What’s the lowest bar we need to pass to get the point across?

Where’s the passing point where your audience will understand and connect to?

What’s the story you’re telling and what parts does it need to be told?

Letting go of perfect frees us up from the parts we care about, and instead puts the attention back into what needs to be told.