Tag: community building

93% of brands and content creators give up social media 14-21 days after they’ve started.

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The main reason being?

There’s not enough engagement.

Nobody is liking your posts. 

It’s hard to keep a new habit with just yourself.

Life gets in the way. 

Time management isn’t your strongest suit. 

I hear you.

Creating content isn’t for everyone. 

But if you’re serious about building your community or brand, content creation is the way. 

Kickstart your way into an engaged community with an audience who cares about your product. 

Master your brand voice. 

Gain the attention of your dream audience.

Control the ins and outs of your creativity.

Grow your business presence. 

How?

I’m hosting a content creation club.

But it won’t just be any kind of club.

Everyone in it wants to be there because they have a brand to build. 

There will be no live meet ups. 

Only a common deadline (12AM, your time zone).

Everything online and remote.

Be there (or don’t be there it’s really up to you).

This idea will only work when there is a focused, tight knit group of people.

Anyone is welcome to join.

And to sweeten the deal?

It will come at no cost to you.

However, if you want this to work out for you, you have to put in the work to succeed.

Want in?

Join the waitlist with other creators here.

See you there 🙂

Why building brand on social media takes a long time

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Who’s your best friend?

How long have you known your best friend for? 

How often do you see each other?

How many key moments did it take for you to decide that you’d be great friends? 

In other words, 

How much time have you given yourself to your social platform?

How often does your audience get to see your posts?

How many content pieces did it take for your audience to fall in love with you?

This is brand building. 

It takes time. 

By the time you urgently need to get marketing out about your product for it’s launch, you’re already too late. Here’s why

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If your first message to someone else is a cold call, or a cold DM, you’re asking for way too much from someone that doesn’t even know you. 

Listen. 

Just because you have a business, doesn’t mean people have to buy from you. 

People are more likely to buy from someone they’re more familiar with, or that they like better. 

You need to make content that makes others like you first. 

And that takes time. 

It could be a week, a month, or a year. 

You can ask for the sale later, but don’t expect that it’s a given.

This is the game of social media marketing.

It takes time, and often more time than you expect it to.

The Power in a 100 Person Audience

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You don’t need the world to invest in your product.

Maybe you only need 5 people, or 15, or 50.

If you’re an established restaurant, what’s the value in an extra 100 customers per week if the average ticket price is 20 dollars?

You’d be making an extra 2000 dollars per week.

And that’s probably plenty if you’re a small family restaurant. 

Enough with trying to gain followers for the sake of a higher following count.

Maybe you just need 100, or 20, or 7.