The main reason why you haven’t started your social media page yet

If nobody has said it, I will.

It’s because there’s fear.

Fear of other people’s opinions about you.

Fear of looking stupid.

Fear of not looking the part.

Fear of not appearing successful within 2-4 months.

And on and on.

My whole thing is letting you know that effective social media pages aren’t supposed to be about you.

It’s supposed to be about your audience.

Try asking these questions before you hit post:

How can I solve this problem that is specific to this audience?

How can I educate this audience about a problem they care about?

How might my community be able to connect with each other?

Don’t put the focus on yourself.

Flip it, and focus on your audience.

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