If you’re looking to create content for yourself or your business, read this first.

It’s the end quarter of 2022. If you’re looking to start making content for your personal brand or business, you need to consider the following question.

What is the core reason why you want to start making content?

More times than not, many people start the journey of making content but eventually stop after a few weeks because they burn out. 

Reason being?

Nobody liked their posts. Nobody engaged with their content. Just crickets.

Please consider the reason why you want to put yourself on this journey, because 99% of new content creators don’t get traction for a long time.

(Of course luck plays a role, but luck isn’t a consistent winning strategy). 

If you’re looking to start making content, I want you to do it for your own self. 

No clout, no big lofty numbers to reach. 

Just you and your own journey.

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