If you want any shot of getting into anyone’s Top Hits List, they have to know of you first. How we do that is by knowing how to talk the talk. That is, marketing.
So how to get on somebody’s Top Hits List for your category? Not only do you have to make your product good, but you also have to talk about it and share it with others. After all, everyone’s Top Hits List starts with simply who they know of.
Biased, yes, but no one is actively waiting on those who hide.